Certificate in Fashion Communication & Marketing
Image courtesy of the FashionMash Editorial Class
The Workroom FashionMash Program in the School is home to the Certificate in Fashion Communication & Marketing. Program participants become part of a wide network of FashionMash alums working with major fashion and lifestyle brands across the globe. Building on the foundation of the Hussman School curriculum, the certificate courses build a core understanding of the fashion industry and produce a robust portfolio of professional work ready for internship/post-grad networking. Although most students are Ad/PR focused, the certificate is also open to Journalism students who are interested in fashion storytelling.
The Certificate in Fashion Communication & Marketing supports students focused on fashion for: content creation, brand development, marketing analytics and e-commerce, brand journalism, public relations and influencer marketing, editorial photography and video, art direction, styling, makeup artistry, product design, retail display, and experiential marketing. Additionally, some students utilize the certificate courses as a part of a fashion design journey at UNC. Students must complete a minimum of three out of the following four courses: "MEJO 490: Workroom FashionMash Editorial," "MEJO 572: Art Direction," "MEJO 591: Workroom FashionMash Experiential Marketing," and "MEJO 592: Workroom FashionMash Product Design.” Click here to read the descriptions of each of those courses. The certificate is offered to undergraduate majors and minors admitted to the Hussman School. If space is available, other students may take the classes. Examples of work, as well as student-run publications and clubs that are also part of the program, are available throughout this site.